Consider this: Just five years ago, Facebook was a small start-up limited to college students and YouTube was still a year away from launching. The Web is constantly changing. And, with these changes, the way your clients and prospects use the Web continues to evolve.
The insurance website you had several years ago likely doesn’t work in today’s online world. Rather than go through the expense and effort of re-launching your site regularly, you can address the constant change by making regular small updates to your site. To help you with this, we’ve put together a checklist of the eight activities to keep your site updated.
See the list at Life Insurance Selling Magazine.